by PureSpectrum | Oct 20, 2020 | Features
PureScore “One of the major challenges we face in online primary data collection methods is data reliability and preserving the integrity of the data collected. So we continuously think about how to ensure reliability of data” Sushma Vasudevan, VP of Data Science and...
by PureSpectrum | Oct 20, 2020 | Outside the Boardroom
Since June 2019, Watermelon has been utilising the PureSpectrum platform to advance the capabilities of their research. Based in London, this agency continues their focus to bring the best experience to their clients as insights and data experts. The organisation has...
by PureSpectrum | Sep 29, 2020 | Company
PureSpectrum Acquires Inteligx: Insights Automation Adds White Glove Service Offering LOS ANGELES, Calif., Sept. 28, 2020 – PureSpectrum, known as the quality-first sampling platform, today announced the acquisition of the market research services provider,...
by Jay Steffey | Sep 8, 2020 | Resources
Jay is an industry veteran and has been in the Market Research space for almost 10 years, working with technology and full service insight and data collection companies. He has specialized in working with agencies and universities to use technology to help streamline...
by Jay Steffey | Sep 8, 2020 | Resources
Jay is an industry veteran and has been in the Market Research space for almost 10 years, working with technology and full service insight and data collection companies. He has specialized in working with agencies and universities to use technology to help streamline...
by Jay Steffey | Aug 27, 2020 | Resources
Jay is an industry veteran and has been in the Market Research space for almost 10 years, working with technology and full service insight and data collection companies. He has specialized in working with agencies and universities to use technology to help streamline...
by PureSpectrum | Aug 13, 2020 | Company
At PureSpectrum, we know the next great concept can come from anywhere. Innovative, compelling and inspirational ideas don’t exclusively come from leadership, and the best messaging may come from other places within the business. Every employee is going to have a...
by PureSpectrum | Aug 5, 2020 | Features
Scheduled Launch is the ability to set up and schedule surveys to be launched at a specific time in the future. Coordinate your survey launches in time with movie releases, press releases, product debuts, or time-zoned markets. How Scheduled Launch Helps Researchers...
by PureSpectrum | Jul 30, 2020 | Case Studies
PureSpectrum automates the best of market research processes and enables clients to create innovative products that are advancing the industry. Throughout the past several years, Sentient Decision Science Founder/CEO Aaron Reid has been testing the limits of...
by PureSpectrum | Jun 24, 2020 | Features
The PureSpectrum Buy API simplifies the survey building and fielding process, allowing researchers to conduct large amounts of automated work in just two API calls. This product offers a more streamlined process for companies looking to go beyond an automated survey...
