Blog

PureSpectrum Buy API: Is Your Research a Good Fit?

The PureSpectrum Buy API simplifies the survey building and fielding process, allowing researchers to conduct large amounts of automated work in just two API calls. This product offers a more streamlined process for companies looking to go beyond an automated survey UI. Researchers with high-volume requirements, a survey authoring tool...

The Great Refresh: Changing Consumer Values Amid COVID-19

  An insights leader for the global entertainment and technology industries, National Research Group (NRG) is known for its sophisticated research capabilities, blending the best of qualitative and quantitative practices to provide their clients with the necessary insights for smart business decision-making. NRG and PureSpectrum have a strong collaboration rooted...