PureSpectrum Insights Platform
Consumer Insights for any Business Decision
Quickly collect helpful answers, from real people. Use our end-to-end platform for consumer insights.
Features
Results Updated Daily
PureSpectrum Insights Platform’s daily updated results show you how your research is trending in real-time.
Visualize Your Data
Create different visualizations of your data that are easily exportable for inclusion in presentations and reports.
Visualize Your Data
Create different visualizations of your data that are easily exportable for inclusion in presentations and reports.
Unparalleled Data Quality
The Insights Platform is integrated with PureSpectrum’s quality-first marketplace so you can collect top quality answers you can trust.
Downloadable Results
Download your full research results to customize data visualizations in your existing workflow.
Downloadable Results
Download your full research results to customize data visualizations in your existing workflow.
Easy-to-use Analytics
PureSpectrum’s state-of-the-art platform makes it easy to analyze the data, including the ability to create crosstabs, data cuts, and run significance tests.
Brand Tracking
PureSpectrum’s Brand Tracking capabilities helps brands understand the effectiveness of marketing efforts over time.
Brand Tracking
PureSpectrum’s Brand Tracking capabilities helps brands understand the effectiveness of marketing efforts over time.
Concept Testing
PureSpectrum’s Concept Testing capabilities leverage a monadic methodology to evaluate concepts among different audiences.
Insights Platform Pricing
Basic
- Question Limit – 6
- Cost/Study Participant US – $2
- Project Minimum – $1000
- Images – Yes
- Video Length – 15 Seconds
- Screening Questions – 1
- Skip Logic – Yes
- Respondent Location – US, Canada, and Australia
- Language Support – English
- Grid Question – No
- Answer Options in Multiple Choice – 8
- Incidence Rate – Above 10%
Extended
- Question Limit – 15
- Cost/Study Participant US – $3
- Project Minimum – $1000
- Images – Yes
- Video Length – 30 Seconds
- Screening Questions – 2
- Skip Logic – Yes
- Respondent Location – US, Canada, and Australia
- Language Support – English
- Grid Question – Yes
- Answer Options in Multiple Choice – 8
- Incidence Rate – Above 10%
Advanced
- Question Limit – None
- Cost/Study Participant Consumer Starting at $4 | B2B Starting at $17 | International Reach
- Project Minimum – $2000
- Images – Yes
- Video Length – Any Length
- Screening Questions – Unlimited
- Skip Logic – Yes
- Respondent Location – 70 countries
- Language Support – Any language
- Grid Question – Yes
- Answer Options in Multiple Choice – Unlimited
- Incidence Rate – All others