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Marketplace Profile

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Marketing Research Supplier of the Year

The PureSpectrum Marketplace provides researchers instant access to multi-source respondents from high-quality global panels. Awarded MR Supplier of the Year, PureSpectrum is recognized for industry-leading data quality.

 

Each respondent accessed on the PureSpectrum Marketplace is screened by our award-winning scoring system, PureScore™, and supported by 3rd party deduplication tools and a team of quality analysts.

Start launching projects today. 

No licenses. No minimums. No hidden fees.

Where We Field

Delivery from multiple panels, globally. PureSpectrum’s network of panels expand the universe of respondents, increasing the representation of your audience in sample.

55,433,842+ Total Completes and Counting…

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60+ Countries | 35+ Languages | 75+ Localizations | 45+ API Suppliers

North America

Canada

Mexico

Puerto Rico

USA

 

South America

Argentina

Brazil

Chile

Colombia

Costa Rica

Ecuador

Peru

Europe

Austria

Belgium

Bulgaria

Czech Republic

Denmark

Finland

France

Germany

Greece

Hungary

Ireland

Italy

Netherlands

Norway

Poland

Portugal

Romania

Russia

Slovakia

Spain

Sweden

Switzerland

Ukraine

United Kingdom

Middle East & Africa

Egypt

Israel

Kenya

KSA (Saudi Arabia)

Kuwait

Lebanon

Nigeria

Qatar

South Africa

Turkey

United Arab Emirates

Asia Pacific

Australia

Bangladesh

China

Hong Kong

India

Indonesia

Japan

Malaysia

New Zealand

Pakistan

Philippines

Singapore

South Korea

Taiwan

Thailand

Vietnam

What We Profile

1100+ Extended Questions

92,000+ Data Points on Advanced Targeting

*Top 10 Adv. Targeting Questions our Customers Ask

B2B

– Industry*

– Company size*

– Decision Maker*

– Employee Title*

– Department*

– Revenue Size

Automotive

– 150+ Car Make and Model Categories

– Type of Vehicle Ownership

– Lease Automotive

– Motorcycle Brand Ownership

– Car Ownership Volume

– New Car Purchase

– Year

Banking/Financial Institutions

– Primary Financial Institution

– Business

– Personal

Brands Purchase History

– Beauty Products

– Electronics

– Food Category

Healthcare

– Standard Ailments*

– Cannabis & Tobacco use

– Tele-health

Political Party Affiliation / Voter Status

– Voter Registration*

– Political Party Registration

Home Ownership

– Housing Status*

LGBTQIA+

– Sexual Orientation

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Additional Respondent Targeting

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PII Request*

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Webcam Consent*

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Mobile/Tablet vs Desktop

Mobile/Tablet: 60%

Desktop: 40%

Don’t See Your Targeting?

[The PureSpectrum Platform] is head and shoulders above the rest of the platforms that we dealt with. The supply is there, it’s quality supply, it’s known supply and we understand who the providers are. This gives us trust and safety to stand behind the work that we do.

Tim Talley,

VP of Operations and Data Analytics, SmithGeiger

“We’re able to turn things around with PureSpectrum faster than with anyone else. I love being able to target my audience before I even ask them a screener question. Features like that just make my life a lot easier and save me a lot of time. It’s a huge advantage.”

Leslie Hagen,

Director of Quantitative Research, Chirp Research

“It’s an integrated platform that gives us control. We can sample at our own convenience, even if that’s midnight on a Friday, and helps us with weekend coverage. It helps us look good to our clients.”

Mark Squires, 

CEO, Watermelon Research

Industry Leading Recognition

Awarded Marketing Researcher Supplier of the Year at the 2021 Marketing Research and Insight Excellence Awards, PureSpectrum is recognized for industry-leading data quality.

Quality Data

at Your Fingertips

PureScore™:
The Leading Quality Standard

Manage overall data quality with PureSpectrum’s respondent-level scoring system, PureScore™, to ensure a top-quality experience from project inception to final reporting.