Be Confident in Your Market Research Tool

Fielding has enhanced in both timing and quality. PureSpectrum’s steadfast commitment to these advancements further solidifies our confidence in the relationship.

Be Confident in Your Market Research Tool

Fielding has enhanced in both timing and quality. PureSpectrum’s steadfast commitment to these advancements further solidifies our confidence in the relationship.

Trusted By Leading Companies

Market Research Tools To Make Life Easier

PureSpectrum offers a complete end-to-end market research and insights platform. Built on the ethos of making researchers’ jobs easier, our customers are always at the forefront of our minds as we continue to push market research technology and data quality standards forward. In today’s fast-paced economy, we know that agile research is paramount to stay on top of rising trends, consumer sentiments, and rapidly evolving markets.

Online Survey Sample Marketplace

 Backed by World-Class Support and Award-Winning Data Quality

The PureSpectrum Marketplace Platform is the industry’s most innovative fielding dashboard, connecting you to a marketplace of integrated panels. Create, launch, and manage surveys anytime in minutes, easily reaching your target markets and audiences. PureSpectrum is proud to have developed the industry’s first and only respondent-level scoring system, PureScore™, creating a new standard of data quality.

Empower your market research with better insights using the PureSpectrum Sample Marketplace Platform. Our market research tools provide both quality data and target audience delivery that market researchers can count on. PureSpectrum’s unique data quality measures, intuitive interface, and extensive field management features make it the complete sample solution.

Automated Fielding

Fraud Prevention

Deduplication Across Panels

Dedicated Support

Sample Management

Multi-Source Globally

Survey Tool Agnostic

No License Required

Market Research & Insights Solutions

Online survey tools to gather real-time consumer answers

Our Insights Platform empowers users to collect consumer research and insights for any business decision. Easy to use features assist with questionnaire design and include numerous question types, skip logic & advanced piping capabilities, and automatic basic data collection. Our state-of-the-art market research tools make it easy for users to analyze the data, including the ability to create crosstabs, data cuts, and run significance tests.

TRACK, MEASURE, ANALYZE

The PureSpectrum platform allows for brand tracking, measuring consumer sentiment, testing creative…and more. Endless insights applications for marketers.

DATA AT YOUR FINGERTIPS

Using the largest consumer dataset available, get real-time results on a modern dashboard.

POWERED BY PURESPECTRUM’S SURVEY PLATFORMS

Take your survey from the field to the boardroom in hours not days. Data quality and speed you can trust.

What Our Clients Have To Say…

After an extensive review, we chose PureSpectrum. Its modern tech offers great usability & functionality and it offers access to the highest quality respondents. After a year of using PureSpectrum, I can confidently say we have chosen a partner, one that feels like an extension of our team. Our teams are operating more efficiently and the financials show it. We are blown away by the talent and partnership with PureSpectrum.

Ali Henriques

Global Director of Research Services, Qualtrics

We started using PureSpectrum in conjunction with a couple of other platforms at the same time. We tiptoed in, we weren’t sure we necessarily wanted to put all of our eggs in one basket. We just didn’t find the ease of use in any of the other platforms. It is head and shoulders above the rest of the platforms that we dealt with. The supply is there, it’s quality supply, it’s known supply and we understand who the providers are. This gives us trust and safety to stand behind the work that we do.

Tim Talley

Vice President of Operations and Data Analytics, SmithGeiger

I’m so happy to have found an easier solution to sampling. I save so much time with projects I field with PureSpectrum. The data comes back on time and is high quality. My coworkers call me a recruitment hero!”

Jennifer Klein, Ph.D.

Customer Insights, Grammarly

Latest Market Research Blog Posts

Manage and simplify your entire research journey with PureSpectrum.