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Market Research & Insights Solutions
Online survey tools to gather real-time consumer answers
Our Insights Platform empowers users to collect consumer research and insights for any business decision. Easy to use features assist with questionnaire design and include numerous question types, skip logic & advanced piping capabilities, and automatic basic data collection. Our state-of-the-art market research tools make it easy for users to analyze the data, including the ability to create crosstabs, data cuts, and run significance tests.
TRACK, MEASURE, ANALYZE
The PureSpectrum platform allows for brand tracking, measuring consumer sentiment, testing creative…and more. Endless insights applications for marketers.
DATA AT YOUR FINGERTIPS
Using the largest consumer dataset available, get real-time results on a modern dashboard.
POWERED BY PURESPECTRUM’S SURVEY PLATFORMS
Take your survey from the field to the boardroom in hours not days. Data quality and speed you can trust.
What Our Clients Have To Say…
Latest Market Research Blog Posts
Q2 Consumer Sentiments
It’s mid-May, which means many Americans are finishing the school year, planning summer vacations, and looking ahead to the fall. But with the lingering effects of the COVID-19 pandemic, rising...
PureSpectrum POV: Andrew Alabada
Meet Andrew Alabada, Sr. Director of Client Service at PureSpectrum. Today Andrew shares how PureSpectrum’s fast growth is helping our global clients and partners. Learn some of his best practices...
Speed to Launch With Multi-Country
Need to Field a Market Research Survey in Multiple Countries? PureSpectrum makes it simple with our latest platform innovation, Multi-Country. One survey setup is all that is needed to...