PARIS, FRANCE, February 17th, 2022- PureSpectrum continues global growth by adding senior French talent. Claire Vandeweghe has joined PureSpectrum as Director, Client Development. Claire will be responsible for establishing PureSpectrum in France and further expanding the organization in EMEA.
PureSpectrum’s commitment to making researchers’ jobs easier worldwide is demonstrated by the organization’s continued focus on attracting talent with demonstrated experience and leadership.
Claire joins PureSpectrum from Odity, with a strong background in SaaS / ResTech sales and customer success. Other industry experience includes over six years at Toluna where she led sales of SaaS solutions, access panels, and full-service projects. With her new role, Claire will provide innovative solutions and award-winning data quality to EMEA.
“As a previous client, I was already impressed with PureSpectrum’s simple DIY Marketplace Platform,” Claire shares. “Having a trailblazing tool that enables competitive CPIs without forfeiting data quality is a game-changer for research. I’m so happy to join this incredible team as we further the international reach of the platform.”
“Claire’s appointment is yet another milestone for PureSpectrum as we continue to diversify our global offerings,” Stephen Hughes, Managing Director EMEA comments. “France has traditionally been a challenging market for sample marketplaces to enter but given the size of the opportunity and an insights industry now more open to automated research solutions, the timing is right. I am convinced that Claire’s impressive experience, her formidable professional network, and enthusiasm for our products and services, bodes well for continued growth.”
PureSpectrum offers a complete end-to-end market research and insights platform, helping insights professionals make decisions more efficiently, and faster than ever before. Awarded MR Supplier of the Year at the 2021 Marketing Research and Insight Excellence Awards, PureSpectrum is recognized for industry-leading data quality. PureSpectrum developed the respondent-level scoring system, PureScore™, and believes their continued success stems from their talent density and dedication to simplicity and quality. In the few years since its inception, PureSpectrum has twice been named one of the Fastest Growing Companies in North America on Deloitte’s Fast 500, placed in the Top 50 of the GRIT Most Innovative Companies List, and ranked in the top 20% on the Inc. 5000 list.