Introducing the PureSpectrum Insights Platform
Leverage the industry’s most user-friendly survey creation and data visualization suite and collect top quality answers you can trust from PureSpectrum Marketplace.
Access High-Quality Respondents Globally
PureSpectrum Marketplace is the easiest place to buy sample from multiple market research panels.
Backed by World Class Support
The industry’s best fielding dashboard connects you to a marketplace of integrated panels. Expand reach, deduplicate respondents, manage quotas and free up time with a programmatic technology solution to online data collection.
Deduplication Across Panels
Survey Tool Agnostic
No License Required
Get immediate consumer input on any marketing question,
with answers from real people, in an automated insights workflow.
TRACK, MEASURE, TEST
The PureSpectrum platform allows for brand tracking, measuring consumer sentiment, testing creative…and more. Endless insights applications for marketers.
DATA AT YOUR FINGERTIPS
Using the largest consumer dataset available, get real-time results on a modern dashboard.
POWERED BY PURESPECTRUM MARKETPLACE
PureSpectrum uses PureScore, its proprietary technology and the industry’s first and only respondent level scoring system, to ensure you gather top quality responses
What Our Clients Have To Say…
Latest Blog Posts
“Traffic channels have made my client's fielding easier and more efficient.” - Cecilia Engelking, PureSpectrum Account Manager PureSpectrum’s goal is to make researchers’ jobs easier, which is why...
Historically the market research industry's adoption of API, DIY / Self-Serve Automation has been slow on the uptake in Asia Pacific. Resistance can be attributed to traditional process methodology,...
LOS ANGELES & SAN FRANCISCO, May 3, 2021 - Fast-growth market research technology company, PureSpectrum, acquires Instant Insights, a business line being spun out of Upwave. Instant Insights is...