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At PureSpectrum, we know the next great concept can come from anywhere. Innovation is about making life easier is the CEO’s direct expression of this philosophy, recounting how a snowsto...

Scheduled Launch is the ability to set up and schedule surveys to be launched at a specific time in the future. Introducing fielding evenly over time covers a complementary automation feature,...

PureSpectrum automates the best of market research processes and enables clients to create innovative products that are advancing the industry. Throughout the past several years, Sentient Deci...

The PureSpectrum Buy API simplifies the survey building and fielding process, allowing researchers to conduct large amounts of automated work in just two API calls. This product offers a more ...

An insights leader for the global entertainment and technology industries, National Research Group (NRG) is known for its sophisticated research capabilities, blending the best of qualitative ...

At PureSpectrum, we look to build relationships beyond the traditional business setting. Outside the boardroom, an introduction to the series explains exactly that philosophy, how PureSpectrum...

New to the PureSpectrum Marketplace platform, Quota Searchability is a better way to organize and manage your quotas while in field. It was built for teams who need to manage complex quotas ac...

Generating surveys using an automated approach can sometimes be limited in its ability to customize questionnaires to meet data collection needs. Our Storefront product is revolutionizing insi...

Choosing a sample partner can be challenging. Finding respondents through online survey companies to answer the surveys they’ve created can be a daunting task for market researchers. They have...