2021 Workouts Wrapped

The end of the year is fast approaching, and we’ve recently covered festive subjects such as travel plans, holiday cards, and drinking trends. But what about the not-so-glamorous subject of holiday excess and weight gain? Using the PureSpectrum Insights Platform, we...

Home, Sweet Housing Crisis?

The NY Times recently asked, “Will Real Estate Ever Be Normal Again?” The article started a national conversation about the inequality between generational first-time home buyers due to pandemic demands and building shortages. It was revealed that Millennial...

Delivering 2021 Holiday Card Insights

According to the Greeting Card Association (GCA), 1.3 billion cards are sold during the holiday season. For many, holiday cards are a festive and upbeat way to spread cheer and update friends and family with the events of the year. Using our Insights Platform,...

Speed to Insights: Halloween 2021

Last year the COVID-19 pandemic changed the way many Americans celebrated Halloween. Some people did not trick or treat, instead opting for smaller festivities or skipping the holiday altogether. With most children back in school and vaccines available for much of the...

(Not) Home for the Holidays?

With the holiday season quickly approaching, we wondered how Americans are feeling about travel and if their sentiments differ depending on vaccination status? Using the PureSpectrum Insights Platform, we polled Americans to see if and how they are planning to travel...