by PureSpectrum | Mar 10, 2020 | Company
It started as an office decor idea and became an art installment that transformed the PureSpectrum headquarters. This striking design tied everything in our new office space together and quickly became centric to our brand and company feel. Artist Kevin Strawn...
by PureSpectrum | Feb 19, 2020 | Company
Technology has changed the landscape of market research in many ways. In primary data collection methods, the world has moved away from paper to online surveys, and the data collected amounts to Big Data. With the development of automated programmatic sampling...
by PureSpectrum | Jan 31, 2020 | Company
Every year, I carve out time to create a guiding principle for the business that serves as the north star for everyone that works at PureSpectrum. In years past the missions were clear and easily remembered. In 2016, it was “Live in July”, which meant that we wanted...
by PureSpectrum | Jan 8, 2020 | Company
Previously Chief Operating Officer, Mark Menig will now assume the role of Chief Product Officer. In this position, he will be heading up product, engineering, data science, and supply teams across 6 countries and working to deliver new PureSpectrum features that will...
by PureSpectrum | Dec 26, 2019 | Company
When your community supports you, you support your community. Born and raised in Ventura County, PureSpectrum understands the meaning of “it takes a village.” Without the help and talent found in Conejo Valley, this company would have just stayed the daydream of a...
by PureSpectrum | Oct 14, 2019 | Company
This blog was republished on the Greenbook blog, check out the reposted article here. Insights Marketing Day in Denver, CO, put on by Little Bird Marketing, FieldWork and Greenbook, featured 7 speakers who are ahead of the curve in market research marketing. In...
